Company Profile

Darrell Lea was established in 1927 and is privately owned by the Lea family. The company has grown over the years to become Australia’s largest privately owned confectionery manufacturer and retailer, employing over 1000 people.

Darrell Lea operates over 70 stores Australia wide. Darrell Lea products can be found in a further 1000 licensed outlets across Australia, typically Pharmacies, Newsagents, Gift Shops etc.

The popularity of Darrell Lea’s soft eating liquorice has spread beyond Australia to the USA, UK, Canada, South Africa and New Zealand. The demand for our liquorice internationally is proof that we are able to compete with the best in the world.

The Ricci Remond Company was acquired in 1965. It is Australia’s leading brand of liquorice in the Grocery channel.

Our Darrell Lea range comprises over 350 regular items, covering a wide range of confectionary types and an additional 150 seasonal lines (Easter, Christmas etc). The Ricci range comprises a further 100 items. The majority of products are made in our manufacturing facility in Kogarah in southern Sydney. A small percentage of products are sourced from other manufacturers, so that we can have a complete range for our consumers and shoppers.

Our vision

To be the World’s Best Specialty Confectioner

At Darrell Lea we aspire to be the best at everything we do. We strive to design and make great products, provide an exciting shopping experience and be a partner that adds value.

Our purpose

To bring delight to people’s everyday lives.

Our relentless drive is to ensure our consumers’ and shoppers’ experience of Darrell Lea is one of true delight. It is at the core of everything we do – whether this occurs whilst you consume our delicious products, shop in our stores or licensed outlets, or communicate with us in any form.

Our values

• Success in providing positive outcomes for all stakeholders
• Honesty and integrity is our foundation
• Initiative is encouraged, make a difference
• Needs of our consumers and customers are understood and met
• Embrace opportunity and change; pioneer and create a better future

To make it easy to remember, we use the word SHINE to symbolise and summarise our values.

We hope that your experience with Darrell Lea will be a truly delightful one.

Stuart Smith
Chief Executive Officer